This concept aims to offer a discovery of the parfumey world of Hermès to the customer. It takes him orto an olfactory voyage. The package I am proposing can easily be taken on travel. It is a round leather box with an elastic band to keep it closed. In the middle of it, we find the buckle Hermes. Once opened, the box has white opaque glass,divided into four. The glass plate gives lightness to the cabinet. In the quarter opened, it reveals a parfumeryessere can be that found in the Hermès fragrances. To discover a new essence, youturn the glass around thanks to a mahogany.
The three essences to discover are:
The Iris
The Lotus
The Oakmoss
Each essence is diffused onto a small ceramic plate, so that the smell emanates. In the last quarter, there is a small square-shaped book, which refers to square Hermes. In the foreground is an explanation of each essence. On the last page, there is a questionnaire to better understand the buyer of Hermès perfume. Customers can win a visit to the laboratories of Hermès perfume and explore ceration in perfumery.
Hermes can hence discover what their customers think or would like to discover in the world of perfumery. Hermes may propose Coffret of Initiés with different scerts and different colours. Customers who bought a box can complete it by acquiring new selections they want to discover.
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